Go-to Growth Marketing Executive for Purpose-Driven Brands

Fractional CMO and Commercial Brand + Marketing Consultant

A recognized omnichannel marketing leader with demonstrated success in building purpose-driven brands and businesses through that inspire customers and create sustainable business value.

A trusted change-agent with unusually diverse experience in growing evocative brands responsibly including:

  • Emerson Ecologics Healthcare 

  • MegaFood WholeFood Supplements (B Corp)

  • India Hicks Living

  • Talbots

  • Destination Maternity

  • Crabtree + Evelyn

  • Reebok

  • Keds + Stride Rite

  • Verizon

  • Monster.com

Consistently recruited by executives to architect winning brand and marketing strategy given business expertise, acumen, agility, speed, and results.  A reputation for committed, collaborative, and motivational team leadership with both internal/external partners in complex cross-functional organizations. 

Tracy also serves as a Mentor at the Harvard University, Business Innovation Lab, by invitation.

Is a member of CHIEF, a private women’s leadership network.

Holds an MBA from Simmons University and BA from St. Lawrence University.