Go-to Growth Marketing Executive for Purpose-Driven Brands
Fractional CMO and Commercial Brand + Marketing Consultant
A recognized omnichannel marketing leader with demonstrated success in building purpose-driven brands and businesses through that inspire customers and create sustainable business value.
A trusted change-agent with unusually diverse experience in growing evocative brands responsibly including:
Emerson Ecologics Healthcare
MegaFood WholeFood Supplements (B Corp)
India Hicks Living
Talbots
Destination Maternity
Crabtree + Evelyn
Reebok
Keds + Stride Rite
Verizon
Monster.com
Consistently recruited by executives to architect winning brand and marketing strategy given business expertise, acumen, agility, speed, and results. A reputation for committed, collaborative, and motivational team leadership with both internal/external partners in complex cross-functional organizations.
Tracy also serves as a Mentor at the Harvard University, Business Innovation Lab, by invitation.
Is a member of CHIEF, a private women’s leadership network.
Holds an MBA from Simmons University and BA from St. Lawrence University.